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Trying to figure out which social network to invest your time with? Maybe if you knew how Marketers use social media, you'd feel less lost and more efficient. Here's how Marketers use social media, according to a study done by Social Media Examiner (see the chart below). Facebook still leads the way for B2C, with Twitter close behind. But surprisingly, Facebook beats out LinkedIn for B2B by one percentage point. Facebook, Twitter and LinkedIn are the top three places I personally invest my own time the most. I was one of the 2,800 Marketers... Read More

Right about now, you might be feeling overwhelmed or panicking that you suddenly don't have a plan for the year ahead. Whatever just knocked you off your GROOVE, after reading this today, you WILL get your groove back on. You WILL have your plan to succeed in the year ahead. All you have to do, to get started, is to answer these three questions: What worked well for you this past year? What brought you the most happiness and security? What actions did you take that brought in more income for you and your family? Stop reading this... Read More

Here is a sample routine you can try out or customize to fit your schedule so you can create a daily routine for doing your own social media.  I included a time-frame so you know how long each task should take you. If you add it up, it's around 30 minutes. I recommend you  space out these things throughout the day if your schedule is flexible enough. If not, you can partially automate some of these tasks. Caution: don't automate all of it. After all, this IS social networking and live engagement can be thrilling and lucrative. ... Read More

These ideas will help you think of things to Tweet about and also help you figure out exactly: what IS Tweetable? You'd be surprised at how helpful you can be to your Twitter followers when you simply start sharing YOUR unique perspective and expertise. But you do have to mix it up with some personal glimpses of the "non-business" side of you, too. Here's a list of 17 things to Tweet about and help you get going. Tweet your own advice - of course! In Twitter, people follow you for a reason. Usually, it is your unique expertise.... Read More

Though I'm far from being a perfect business owner, after 19 years of running my own company and 15 years before that, of managing other people's companies, I've got a few things to share with you in hopes that you'll become a better business manager or owner sooner, than later. Here are some good habits to have if you want to become a great business owner: Planning:  Schedule at least one hour per week to see your business from a vantage point "on the hill," above the playing field. From this viewpoint (in planning mode), you see and... Read More